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Genoa City: Economy & Jobs

Genoa City's typical household earns $81,213 (about the same as Walworth County median $80,520; about the same as Wisconsin median $77,485), with homes at a median value of $241,300. The surrounding county supports 74,313 jobs (avg $58,409).

Income & Affordability

Median household income $81,213 — above the Wisconsin median ($73,427). Poverty rate 5.6% (U.S. average ~12.5%). 31% of renters spend more than half their income on rent ("severely cost-burdened" by HUD definition; U.S. ~24%).

Affordability · Home Price To Income3.0×
Affordability · Home Affordabilityaffordable
Affordability · Rent Pct Income16.7%
Affordability · Rent Affordabilityaffordable
Affordability · Pct Severely Rent Burdened31.1%
Affordability · Poverty Rate5.6%
Affordability · Property Tax Pct Income5.1%
Irs Income · IRS tax returns filed$84,430
Irs Income · Total Adjusted Gross Income (thousands)$6,331,366
Irs Income · Average AGI per return$74,990 (at Wisconsin median)
Irs Income · Year2022
Income Estimate$101,369
Median Household Income$81,213 (vs Wisconsin $73,427)
Poverty Rate5.6%

Sources: IRS SOI 2022 · Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Economic Character

Qualitative classification derived from Census occupation, industry, and income data — workforce composition (white-collar/blue-collar), top employing sector, and income tier.

Economic Character · Workforcemixed
Economic Character · Top IndustryManufacturing
Economic Character · Income Levelupper-middle
Economic Character · Median Income$81,213

Employment & Workforce

Employment + workforce stats. The county-level employment count covers all jobs within the county, not just town residents. Unemployment rate 3.5% — below the U.S. average of ~4%. 7% work from home (U.S. average ~15%).

Commuter Profile · Mean Commute Min29.70
Commuter Profile · Work From Home Pct7.2%
Commuter Profile · Profilemoderate commute
Employment · Avg annual employment (county)74,313
Employment · Total annual wages (county)$4,340,550,031
Employment · Average annual pay$58,409
Employment · Year2024
State Occupation Wages · Year2023
State Occupation Wages · All Occupations · Soc Code00-0000
State Occupation Wages · All Occupations · TitleAll Occupations
State Occupation Wages · All Occupations · Employment2,885,990
Unemployment Rate3.5% (vs Wisconsin 2.2%)

Sources: BLS QCEW 2023 · BLS Occupational Employment and Wage Statistics (OES) · Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Industry Sectors

Major industries by establishment count from Census County Business Patterns (2022). Sectors are NAICS-coded; counts are county-wide employer establishments.

Agriculture · Total Farms41
Agriculture · Land In Farms Acres48,230
Agriculture · Avg Farm Size Acres1,176.30
Agriculture · Top CommoditiesSod, Crop Totals, Grain, Corn, Animal Totals
Agriculture · Year2022
Business Patterns · Establishments (employer count)3,390
Business Patterns · Total Employees64,321
Business Patterns · Annual Payroll Thousands3,309,972
Business Patterns · Year2022

Sources: USDA NASS Census 2022 — county FIPS matched · Census CBP API — county FIPS match

Local Business Mix

Retail and service businesses by category (Census CBP NAICS-coded). Counts cover the surrounding county, not just the town. Reflects the everyday commercial mix residents can access.

Local Businesses · Grocery Stores26
Local Businesses · Convenience Stores5
Local Businesses · Liquor Stores12
Local Businesses · Gas Stations59
Local Businesses · General Merchandise17
Local Businesses · Clothing Stores24
Local Businesses · Pet Stores6
Local Businesses · Bookstores5

Sources: Census CBP — NAICS detail codes

Dining Scene

Eating + drinking establishments by NAICS category (Census CBP 2022) — full-service restaurants, fast-food, bars, coffee shops. County-level counts.

Dining Scene · Full Service Restaurants119
Dining Scene · Fast Food124
Dining Scene · Bars72
Dining Scene · Coffee Snacks23

Sources: Census CBP NAICS 722

Banking

FDIC-insured bank branches with addresses. Branch density correlates with population — fewer branches per resident in lower-density areas.

Branches (1)

State Bank of the Lakes, National Association
GENOA CITY BRANCH · 235 Freeman St · 53128

SNAP & Food Access

USDA-authorized SNAP retailers — supermarkets, super stores, convenience stores, and other locations where SNAP benefits can be redeemed. Per-1K density tracks food access.

Sample (2)

Dollar General Store 17613
Other · 322 Walworth St
Dollar General 21943
Other · N1411 Clover Rd
Nearest Snap · NameDollar General Store 17613
Nearest Snap · Total In Area2

Sources: USDA SNAP API — state+city name match

Chamber of Commerce

IRS-registered chamber of commerce organizations matched to this town. Reflects the IRS Exempt Organizations BMF; some chambers operate informally and may not appear here.

Chamber Of Commerce · NameKENOSHA CHAMBER OF COMMERCE

Sources: IRS EO BMF  ·  Refreshed 2026-04-12

Spending & Tax

Federal spending flowing to the surrounding county — direct payments, grants, contracts, loans (USAspending.gov).

Federal Spending · Federal Spending Fy2024$1,010,541,994
Federal Spending · Per Capita5,974.20 (vs Wisconsin $6,238)
Federal Spending · Population169,151 people (vs Wisconsin 25,785)

Sources: USAspending API

Other

Pct Drove Alone85.5%
Pct Walked7.2%
Retirement Score · Median age34.9 years (vs Wisconsin 38.3y)
Retirement Score · Ss Household Pct23.4%
Retirement Score · Hospitals Nearby2
Retirement Score · Va AccessYes
Retirement Score · Factorshospital access, VA nearby
Retirement Score · Ratingfair

Sources: Census ACS 5-Year 2023  ·  Refreshed 2026-04-12