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Wisconsin Dells: Demographics & People

Wisconsin Dells's population stands at 2,547 people, in 1,212 households. Population shrank 7.8% from 2,763 (2022) to 2,547 (2024). Median age 42.8 years. (0.9y younger than Columbia County; 4.5y older than Wisconsin). Children under 18 are 19% of the population. Population is 78% White (non-Hispanic) and 14% Hispanic or Latino. The community is somewhat diverse (Simpson index 0.24). 46% of households are family-led. County is gaining 538 residents per year (2022-2023). County health: 39% adult obesity, 17% smoke.

Population & Trend

Population shrank 7.8% from 2,763 (2022) to 2,547 (2024). Estimated 2026 population: ~2,351 (extrapolated at -3.9%/yr trend). Census Bureau Vintage estimate: 2,106.

Census data vintage2024
Population20,654 people
Annual growth rate · Population change-7.8%
Annual growth rate · Population (2022)2,763
Annual growth rate · Population (2024)2,547
Annual growth rate · Trend categoryshrinking
Population2,547 people (vs Wisconsin 25,785)
Population Estimate2,106

Sources: Census ACS 5-Year 2023, Table B01003  ·  Refreshed 2026-04-12

Age Distribution

Median age 42.8y is 3.9 years older than the U.S. median (38.9y). Children under 18 make up 19% — below the U.S. share of ~22%.

Age Summary · Median age42.8 years (vs Wisconsin 38.3y)
Age Summary · Children Pct18.6%
Age Summary · Characterestablished
Age Summary · Total Pop2,547
Age Summary · Under 18473
Age Summary · 18 To 34563.0×
Age Summary · 35 To 64956.0×
Age Summary · 65 Plus555
Population under 18473
Median age42.8 years (vs Wisconsin 38.3y)

Sources: Census ACS 5-Year 2024 — place-level B01001 query · Census ACS 5-Year 2023  ·  Refreshed 2026-04-29

Race, Ethnicity & Diversity

Of 2,547 residents, race / ethnicity breaks down by Census ACS counts (a person can identify with one or more groups). The Simpson diversity index is 0.24 (0 = single group, 1 = perfectly even distribution); this is read as somewhat diverse.

White residents2,388
Black residents105
Hispanic or Latino residents261
Diversity Index · Diversity index (Simpson)23.8%
Diversity Index · Diversity labelsomewhat diverse
Diversity Index · Groups counted3
Diversity Index · Largest group share86.7%
Black population3.7% (vs Wisconsin 2.7%)
Hispanic or Latino population13.8% (vs Wisconsin 6.6%)
White (non-Hispanic) population78.4% (vs Wisconsin 81.6%)

Sources: Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Ancestry

Self-reported ancestry from Census ACS — what residents report as their ethnic origin, separate from race. Counts can exceed population because people can list multiple ancestries.

Top (8)

(unnamed)
German
(unnamed)
Irish
(unnamed)
English
(unnamed)
Hispanic Total
(unnamed)
Polish
(unnamed)
Black
(unnamed)
Italian
(unnamed)
Puerto Rican

Citizenship & Origin

Where residents were born and their citizenship status (Census ACS). 2.8% are foreign-born — below the U.S. average of 13.9%. 7% have naturalized to U.S. citizenship.

Residents born in this state1,843
Residents born in another state453
Share born in this state72.4%
Share born in another state27.6%
Native-born U.S. citizens17.8%
Foreign-born residents2.8%
Naturalized citizens7.0%
Total foreign-born residents147
From Europe38

Households & Family Composition

1,212 households. Averaging 2.1 people each — smaller than the U.S. average of 2.5. 46% are family households — below the U.S. share of ~65%. Of 642 families, 31% are married couples with children.

Children under 18641
Total families642
Married couples with children202
Single-parent households24
Average household size2.09
Women who gave birth (past year)15.6%
Grandparents living with grandchildren71
Grandparents responsible for grandchildren35
Family households559 households (vs Wisconsin 7,092)
Households that are families46.1% (vs Wisconsin 57.2%)
Total households1,212 households (vs Wisconsin 10,843)

Sources: Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Residential Stability & Migration

How long residents have lived here and where they came from. 12.0% moved within the county in the past year — the U.S. baseline is roughly 8–10%. The surrounding county is gaining 538 residents per year on net (IRS migration data).

Moved within the county (past year)12.0%
Migration · People moving in (annual)19,254
Migration · People moving out (annual)18,716
Migration · Net migration (in − out)538
Migration · Population growingYes
Migration · Year2022-2023

Sources: IRS SOI Migration 2021-2022  ·  Refreshed 2026-04-12

Disability

Census ACS measures self-reported functional limitations — vision, hearing, mobility, cognitive, self-care, or independent-living. The U.S. baseline disability rate is about 12–13%; rates trend higher with median age.

Residents with a disability164
Disability rate6.2%

Group Quarters

Group quarters are non-household living arrangements counted by the Census — college dormitories, nursing homes, military barracks, group homes, correctional facilities, and similar institutional or shared housing. 89 residents live in group quarters (3.5% of population).

Living in group quarters89

Other

Congressional District · District2
Congressional District · Congress118th
Cdc Birth Rate · Fips55001
Cdc Birth Rate · State Fips55
Cdc Birth Rate · County Fips001
Cdc Birth Rate · CountyAdams
Cdc Birth Rate · Birth Rate17.6%
Cdc Birth Rate · Lower Ci12.90
Cdc Birth Rate · Upper Ci23.60
Cdc Mortality · Fips55001
Cdc Mortality · CountyAdams County
Cdc Mortality · Urban RuralNoncore
Cdc Mortality · Total Deaths 2020 2023658
Cdc Vaccination · Fips55001
Cdc Vaccination · CountyAdams County
Cdc Vaccination · Dose1 Pop Pct63.3%
Cdc Vaccination · Series Complete Pct58.9%
Cdc Vaccination · Booster Pct64.0%
Cdc Vaccination · Population 201920,220
Cdc Vaccination · Metro StatusNon-metro
Family Score · Score2.80
Family Score · Schools3
Family Score · Childcare Centers1
Family Score · Children Pct18.6%
Family Score · Ratinglimited
Town Summary · Key Factspopulation 2,547, shrinking, established, middle-class, white collar
Town Summary · Population2,547 people (vs Wisconsin 25,785)
Town Summary · CountyAdams County

Sources: NCES school congressional district assignment · federal dataset cascade