New Auburn: Demographics & People
New Auburn is home to 531 people, in 209 households. Population shrank 3.5% from 550 (2022) to 531 (2024). Median age 32.4 years. (9.0y younger than Chippewa County; 5.9y younger than Wisconsin). Children under 18 are 29% of the population. Population is 94% White (non-Hispanic) and 4% Hispanic or Latino. The community is relatively homogeneous (Simpson index 0.11). 66% of households are family-led. County is gaining 276 residents per year (2022-2023). County health: 39% adult obesity, 18% smoke.
- 2.5 people per household (vs Wisconsin avg 2.4).
- 34% non-family households (singles, roommates) (vs Wisconsin 43%).
- 61 dependents per 100 working-age (youth + seniors / 18-64) (vs Wisconsin 66).
Population & Trend
Population shrank 3.5% from 550 (2022) to 531 (2024). Estimated 2026 population: ~512 (extrapolated at -1.7%/yr trend). Census Bureau Vintage estimate: 489.
| Census data vintage | 2024 |
|---|---|
| Population | 46,711 people |
| Annual growth rate · Population change | -3.5% |
| Annual growth rate · Population (2022) | 550 |
| Annual growth rate · Population (2024) | 531 |
| Annual growth rate · Trend category | declining |
| Population | 531 people (vs Wisconsin 25,785) |
| Population Estimate | 489 |
Sources: Census ACS 5-Year 2023, Table B01003 · Refreshed 2026-04-12
Age Distribution
Median age 32.4y is 6.5 years younger than the U.S. median (38.9y). Children under 18 make up 29% — above the U.S. share of ~22%.
| Age Summary · Median age | 32.4 years (vs Wisconsin 38.3y) |
|---|---|
| Age Summary · Children Pct | 29.2% |
| Age Summary · Character | young professional |
| Age Summary · Total Pop | 531 |
| Age Summary · Under 18 | 155 |
| Age Summary · 18 To 34 | 127.0× |
| Age Summary · 35 To 64 | 202.0× |
| Age Summary · 65 Plus | 47 |
| Population under 18 | 155 |
| Median age | 32.4 years (vs Wisconsin 38.3y) |
Sources: Census ACS 5-Year 2024 — place-level B01001 query · Census ACS 5-Year 2023 · Refreshed 2026-04-29
Race, Ethnicity & Diversity
Of 531 residents, race / ethnicity breaks down by Census ACS counts (a person can identify with one or more groups). The Simpson diversity index is 0.11 (0 = single group, 1 = perfectly even distribution); this is read as relatively homogeneous.
| White residents | 522 |
|---|---|
| Hispanic or Latino residents | 34 |
| Diversity Index · Diversity index (Simpson) | 11.5% |
| Diversity Index · Diversity label | relatively homogeneous |
| Diversity Index · Groups counted | 2 |
| Diversity Index · Largest group share | 93.9% |
| Hispanic or Latino population | 4.5% (vs Wisconsin 6.6%) |
| White (non-Hispanic) population | 94.5% (vs Wisconsin 81.6%) |
Sources: Census ACS 5-Year 2023 · Refreshed 2026-04-12
Ancestry
Self-reported ancestry from Census ACS — what residents report as their ethnic origin, separate from race. Counts can exceed population because people can list multiple ancestries.
Top (8)
Citizenship & Origin
Where residents were born and their citizenship status (Census ACS). 1.7% are foreign-born — below the U.S. average of 13.9%.
| Residents born in this state | 419 |
|---|---|
| Residents born in another state | 103 |
| Share born in this state | 78.9% |
| Share born in another state | 21.1% |
| Native-born U.S. citizens | 19.4% |
| Foreign-born residents | 1.7% |
| Total foreign-born residents | 1,440 |
Households & Family Composition
209 households. Averaging 2.6 people each — larger than the U.S. average of 2.5. 66% are family households — near the U.S. share of ~65%. Of 146 families, 30% are married couples with children.
| Children under 18 | 149 |
|---|---|
| Total families | 146 |
| Married couples with children | 44 |
| Single-parent households | 14 |
| Average household size | 2.63 |
| Women who gave birth (past year) | 10.5% |
| Grandparents living with grandchildren | 12 |
| Grandparents responsible for grandchildren | 4 |
| Family households | 138 households (vs Wisconsin 7,092) |
| Households that are families | 66.0% (vs Wisconsin 57.2%) |
| Total households | 209 households (vs Wisconsin 10,843) |
Sources: Census ACS 5-Year 2023 · Refreshed 2026-04-12
Residential Stability & Migration
How long residents have lived here and where they came from. 17.7% moved within the county in the past year — the U.S. baseline is roughly 8–10%. The surrounding county is gaining 276 residents per year on net (IRS migration data).
| Moved within the county (past year) | 17.7% |
|---|---|
| Migration · People moving in (annual) | 44,885 |
| Migration · People moving out (annual) | 44,609 |
| Migration · Net migration (in − out) | 276 |
| Migration · Population growing | Yes |
| Migration · Year | 2022-2023 |
Sources: IRS SOI Migration 2021-2022 · Refreshed 2026-04-12
Disability
Census ACS measures self-reported functional limitations — vision, hearing, mobility, cognitive, self-care, or independent-living. The U.S. baseline disability rate is about 12–13%; rates trend higher with median age.
| Residents with a disability | 39 |
|---|---|
| Disability rate | 6.9% |
Other
| Congressional District · District | 7 |
|---|---|
| Congressional District · Congress | 118th |
| Cdc Birth Rate · Fips | 55005 |
| Cdc Birth Rate · State Fips | 55 |
| Cdc Birth Rate · County Fips | 005 |
| Cdc Birth Rate · County | Barron |
| Cdc Birth Rate · Birth Rate | 14.5% |
| Cdc Birth Rate · Lower Ci | 11.70 |
| Cdc Birth Rate · Upper Ci | 17.80 |
| Cdc Mortality · Fips | 55005 |
| Cdc Mortality · County | Barron County |
| Cdc Mortality · Urban Rural | Noncore |
| Cdc Mortality · Total Deaths 2020 2023 | 1,848 |
| Cdc Vaccination · Fips | 55005 |
| Cdc Vaccination · County | Barron County |
| Cdc Vaccination · Dose1 Pop Pct | 59.3% |
| Cdc Vaccination · Series Complete Pct | 55.3% |
| Cdc Vaccination · Booster Pct | 62.6% |
| Cdc Vaccination · Population 2019 | 45,244 |
| Cdc Vaccination · Metro Status | Non-metro |
| Family Score · Score | 2.50 |
| Family Score · Schools | 3 |
| Family Score · Children Pct | 29.2% |
| Family Score · Rating | limited |
| Town Summary · Key Facts | population 531, declining, young professional, middle-class, blue collar |
| Town Summary · Population | 531 people (vs Wisconsin 25,785) |
| Town Summary · County | Barron County |
Sources: NCES school congressional district assignment · federal dataset cascade